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We don’t just teach or advise. We build, train and execute in the real market, then bring that same experience, systems and discipline to the businesses and people we work with.

Build High-Performing People Who Move Business Forward

We Built the Engine Behind Talent, Brands and Digital Growth

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Before helping others grow, we built our own ecosystem across training, brand growth and digital commerce.

Here’s what that looks like in numbers:

RM100M+ GMV Generated by Talents We’ve Trained

75K+ People Impacted Through Our Programmes

15+ Brands & Businesses Locally and Internationally Supported

RM1M+ GMV Generated Through LINC Creator Network

Meet the Team Behind the Results

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Nurul Ashiqin Shamsuri

Ashiqin Shamsuri, CEO

Ashiqin brings 15 years of experience in communication, confidence and leadership development. She drives LINC’s education and people development direction, building programmes and partnerships that strengthen how people communicate, lead and perform.

Fairuz Ikhwan

Fairuz Azman, CCO

Over the past 9 years, Fairuz has worked across creative, branding and business development. At LINC, he connects strategy, creativity and relationships to build stronger brands, partnerships and commercial opportunities

Affira NSA

Affira NSA, E-Com Expert 

Affira has spent 10 years building experience across digital commerce, business growth and e-commerce execution. She leads LINC’s growth direction across TikTok Shop, LIVE, affiliates and commerce, turning digital attention into measurable sales.

Aliff Adam

Aliff Adam, Chief Editor

Aliff leads the production side of LINC, translating creative direction into high-quality content and digital assets. His role is centred on strong execution, consistency and making sure ideas are delivered properly from concept to final output.

Iman Rahim

Iman Rahim, Chief Production

At the centre of LINC’s production workflow, Iman manages the coordination and execution that keep projects moving. He brings structure to planning, delivery and day-to-day production while maintaining quality across content and campaigns.

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Upscale

Want to See How We Think, Build, and Scale?

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We don’t keep the work behind closed doors. Across LINC’s digital channels, we share real insights, behind-the-scenes execution, training moments and lessons from building brands, people and digital commerce in the real market.

Black Gradient

Curious What Drives Growth Across the LINC Ecosystem?

Whether you're developing people, growing a brand or expanding through digital commerce, LINC brings the right strategy, execution and network together to support the next stage of growth.

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